Privacy Policy &
Data practices

1. Who we are

SaplingHabit ("we," "us," "our") is an independent digital platform providing habit-tracking tools, educational printable resources, and parenting content. Our website is located at saplinghabit.com.

We are the data controller for personal data collected through this website. For privacy-related enquiries, contact us at privacy@saplinghabit.com.

2. Data we collect

2.1 Information you provide directly

• Email address — when you subscribe to our mailing list to receive free resources or weekly tips.
• Name — optionally provided when subscribing, used only to personalise emails.
• Messages — if you contact us via email or our feedback form.
• Purchase information — if you purchase a resource pack, payment is handled by our payment processor (Stripe or PayPal). We do not store full card numbers.

2.2 Information collected automatically

• IP address — collected by our hosting provider for security and analytics purposes.
• Browser and device type — collected via cookies and analytics tools.
• Pages visited and time spent — collected via Google Analytics to improve our content.
• Referring website — to understand how users find us (e.g., from Academia.edu or Pinterest).

2.3 How we use your data

• To deliver free resources you've requested via email
• To send weekly parenting tips (if subscribed — unsubscribe any time)
• To process purchases of resource packs
• To improve our website content and user experience
• To serve contextually relevant advertising via Google AdSense

We do not sell, rent, or share your personal data with third parties for their own marketing purposes.

3. Children's privacy (COPPA compliance)

Specifically:

• The SaplingHabit mobile app is designed for parent use. Children use the app under parental supervision and guidance.
• No personal information is collected from child users within the app.
• No advertising of any kind is displayed to child users within the app.
• No in-app purchases are accessible to children.
• Children's usage data (habit completion records) is stored locally on the device and is not transmitted to our servers.

If you believe we have inadvertently collected data from a child under 13, please contact us immediately at privacy@saplinghabit.com and we will delete it promptly.

4. Cookies & tracking

We use cookies — small text files stored in your browser — to improve your experience on our site. You can accept or decline non-essential cookies using the banner shown on your first visit.

4.1 Essential cookies

These cookies are required for the site to function and cannot be disabled:

• cookie_consent — stores your cookie preference so we don't show the banner repeatedly.
• session cookies — maintain your browsing session.

4.2 Analytics cookies (optional)

If you accept optional cookies, we use Google Analytics to understand how visitors use our site. Data is anonymised and aggregated — we cannot identify individual users. Google's privacy policy: policies.google.com/privacy.

4.3 Advertising cookies (optional)

We use Google AdSense to display advertisements on some pages. AdSense may use cookies to show ads relevant to your interests based on your browsing history across other sites. You can opt out of personalised advertising at adssettings.google.com.

You can manage or delete cookies at any time through your browser settings. For more information: allaboutcookies.org.

5. Google AdSense & advertising

SaplingHabit displays advertisements served by Google AdSense. Google uses cookies and similar technologies to serve ads based on your prior visits to our website and other websites.

• Ads are displayed on the SaplingHabit website to adult visitors only.
• No ads are displayed within the SaplingHabit mobile app to child users.
• We do not control the specific ads displayed by Google AdSense.
• Google's use of advertising cookies enables it to serve ads to users based on their visits to our site and other sites on the internet.

Users may opt out of personalised advertising by visiting Google's Ad Settings. Alternatively, you can opt out of a third-party vendor's use of cookies via the Network Advertising Initiative opt-out page.

6. Affiliate links disclosure

All affiliate relationships are disclosed at the point of recommendation. Posts or pages containing affiliate links are marked accordingly. This disclosure complies with the FTC's guidelines on endorsements and testimonials.

7. Your rights

Depending on your location, you may have the following rights regarding your personal data:

• Right to access — request a copy of the personal data we hold about you.
• Right to correction — request that we correct inaccurate data.
• Right to deletion — request that we delete your personal data.
• Right to object — object to processing of your data for marketing purposes.
• Right to withdraw consent — withdraw consent for email communications at any time via the unsubscribe link in any email.

For European users, these rights are provided under the General Data Protection Regulation (GDPR). For California residents, additional rights are provided under the CCPA.

To exercise any of these rights, email privacy@saplinghabit.com. We will respond within 30 days.

8. Contact us

If you have any questions about this Privacy Policy or our data practices, please contact us:

This Privacy Policy was last updated on 1 January 2025. We may update this policy from time to time. Material changes will be announced via a notice on our website. Continued use of our site after changes constitutes acceptance of the revised policy.